A few months ago I worked on a project with Professor Anne McDonald that involved branding and video production within a very tight time frame. In less than 35 hours we developed the branding, and video for the 2010 MacArthur Digital Media and Learning Competition. Our entry was NoxNoMore – the winner of a 150,000 dollar grant to develop software that encourages people to travel in environmentally friendly ways while educating them about how various machines around them function.
